A company’s sales and marketing departments are key to its success, but they can be even more successful by looking beyond the typical framework of the job.
Have you ever considered consulting your clients on how they’d prefer you handle things? That’s an opportunity right there!
Asks clients what marketing and sales efforts are a better fit for them. They may want you to scale back marketing campaigns, or only reach out with sales calls and emails at specific times. Put forth the question “How can we better serve you?” and take the answers to heart.
Your marketing and sales attempts will therefore be more in line with what these clients want and the logic goes that your success rate will be higher because of it.
Everyone’s a winner!