Improving needls means bringing new ideas to the table. We’ve done that with out latest feature.
Our prospecting feature allows users to automatically favorite relevant tweets and follow the people most likely to be prospective clients. These folks will be notified of the action, essentially making it work as an ad. They’re also likely to reciprocate and follow our users back, thus growing their list of followers.
As an ad-on, it’s a no brainer. We can’t wait for feedback on this one!