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The art of business evangelism

1 min read


Are you a business evangelist? Do you spread the good word about your product or service whenever you can? If not, needls. encourages you to get on board that train!

Don’t take my word for it – Guy Kawasaki, who worked to spread the news of Apple in the late ‘90s, swears by evangelism.

Here’s just a snippet of what he wrote in an article titled “The Art of Evangelism” for the Harvard Business Review:

“If you’re a leader, you should evangelize for your organization and what it has to offer, and you should feel comfortable playing this role both internally—in break rooms, over e-mail, through collaborative platforms—and externally, at industry conferences and via LinkedIn, Facebook, and Twitter. In the social age, evangelism is everyone’s job.”

Read the full article here.


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